Sunflower, a dedication to research
This year, we introduced Sunflower: a warm, steady tone that will remain part of the collection throughout 2025. Named after its emblem the collection is dedicated to Kom op tegen Kanker. With every piece sold, 15% will be donated to the organisation.
I lost my father to cancer when I was almost seven years old. For a long time, I didn’t fully understand what that loss meant, how it quietly settled into everything that followed. Only recently have I come to understand how much it shaped who I am. It’s from that place that this initiative was born. Why we need to keep pushing for progress.
